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In today’s digital world, social media is not just for chatting or entertainment—it has become one of the most powerful marketing tools for businesses. From small startups to global brands, everyone is using Social Media Marketing (SMM) to reach their audience, build trust, and increase sales. If your business is not active on social media, you are missing a huge opportunity. Let’s understand what SMM is, why it matters, and how you can use it effectively. What Is Social Media Marketing (SMM)? Social Media Marketing (SMM) is the process of promoting your brand, products, or services using social media platforms like: Facebook Instagram LinkedIn Twitter (X) YouTube Pinterest It includes creating content, posting regularly, engaging with followers, running paid ads, and analyzing performance to grow your business online. Why Social Media Marketing Is Important Social media has billions of active users worldwide. People spend hours daily scrolling, watch...